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Some aspects of web design are entirely dictated to pandering to customer experience. After all, if a person does not enjoy using a site, they are less likely to give the site a chance to present a service or a...
Trigger marketing is a marketing tactic that many successful businesses use to more accurately and effectively target the audience that will bring them the most profit. It essentially allows you to reach out to your potential clients with relevant, customized...
If you want your website to be successful and thrive, you must have a strategy. You can’t just build a website and hope that your product or service will be enough to keep your business afloat. In some cases, the...
At Air Designs, our mission is to lead the development industry in adopting a multidisciplinary and data-driven approach to bringing great ideas to life. We do not just create websites and digital products; we design and deliver uniquely memorable brand...
It is becoming clearer that the biggest challenge that most of our clients and other big retailers face is to get more products onto more platforms and in front of more customers while keeping the shopping experience frictionless. Dealing with...
You have a beautiful website and a perfect range of products. However, the results are not exactly satisfactory. Digging deeper to look for the problem, you may discover unusual visitor behavior. They don’t explore your website as they used to,...
Are you also in search of the answer if a website can rank without having any kind of backlinks attached to it? We got you covered. Many believe that a website cannot rank without backlinks, but this article is here...
To run a healthy business with revenue streams coming in constantly is a massive undertaking. There are many things to consider: innovative business model, market domination strategy, culture, unique selling proposition, people, customer relationships, supplier expectations, overhaul infrastructure. The list...
A website is a big investment – both in terms of time and money – and for it to make good business sense, it needs to be backed with a strong strategic foundation that’s directly tied to your business goals...
Today, I will share our story on what triggered a complete rethinking of our service business, AirDesigns, the challenges and opportunities of developing an industry-dominating strategy, the exact steps we took, and how we ended up achieving 67% year on...