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Artificial intelligence (AI) has become more prevalent in marketing. You’d be hard-pressed to find a company, large or small, that doesn’t employ state-of-the-art artificial intelligence marketing technologies to spread the word about its products and services. In truth, using AI...
So, you’ve just launched your new ad campaign. Your marketing team planned it as a part of your marketing strategy, had your target audience in mind, and used resources. But what if the campaign is not bringing the expected results?...
Businesses are constantly looking for methods to cut expenses and boost revenue. Thankfully, with today’s technological advancements, modernizing operations is simpler than ever. That makes it possible to enhance productivity, decrease waste, and better position the company for the future....
At Air Designs, our mission is to lead the development industry in adopting a multidisciplinary and data-driven approach to bringing great ideas to life. We do not just create websites and digital products; we design and deliver uniquely memorable brand...
To run a healthy business with revenue streams coming in constantly is a massive undertaking. There are many things to consider: innovative business model, market domination strategy, culture, unique selling proposition, people, customer relationships, supplier expectations, overhaul infrastructure. The list...
A website is a big investment – both in terms of time and money – and for it to make good business sense, it needs to be backed with a strong strategic foundation that’s directly tied to your business goals...
The COVID-19 has disrupted the business fraternity across the globe. The changes in the customers’ expectations have been aroused due to the increase in the surfing habit of the customers and the change in their lifestyles seeking more security and...
The Google “Core Web Vitals” update may be the most important ranking factor of 2021 WordPress site owners are dropping Elementor, WPBakery, and Divi as they fail to pass the speed test Slow page builders are in trouble as customers...
Despite all the uncertainty what the future holds, there is no doubt about one thing: it will be digital. The COVID-19 crisis significantly accelerates the shift to digital and fundamentally shake up the business landscape. The global pandemic catalyzed all...
We caught up with Momchil Petrushkov, Corporate Digital Marketing Manager at Zetes, to find out how the speed optimization of their website (implemented together with AirDesigns) helped them overtake their competitors during the Covid-19 pandemic. Tell us a few words...